Zee rises on unveiling four more regional channels in India

Zee Entertainment Enterprises is currently trading at Rs. 287.40, up by 7.85 points or 2.81% from its previous closing of Rs. 279.55 on the BSE.

The scrip opened at Rs. 282.35 and has touched a high and low of Rs. 287.90 and Rs. 280.00 respectively. So far 375666 shares were traded on the counter.

The BSE group 'A' stock of face value Rs. 1 has touched a 52 week high of Rs. 489.75 on 26-Feb-2019 and a 52 week low of Rs. 203.70 on 07-Oct-2019.

Last one week high and low of the scrip stood at Rs. 287.90 and Rs. 274.40 respectively. The current market cap of the company is Rs. 27503.44 crore.

The promoters holding in the company stood at 22.37%, while Institutions and Non-Institutions held 61.92% and 15.71% respectively.

Zee Entertainment Enterprises is aiming to further strengthen its regional portfolio in India. In line with this, ZEE unveiled four more regional channels -- a Punjabi GEC (general entertainment channel), and three movie channels -- Zee Thirai in Tamil, Zee Picchar in Kannada and Zee Biskope in Bhojpuri.

Zee Entertainment Enterprises is one of India’s leading television media and entertainment companies. It is amongst the largest producers and aggregators of Hindi programming in the world.

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